AnyVision, now rebranded as Oosto, is a leading provider of AI-powered facial recognition solutions for security, access control, and watchlist alerting. The company's technology is deployed in casinos, stadiums, banks, and retail environments for real-time person-of-interest detection. facesearching is a modern face search engine built for the web era, designed to help individuals and businesses find someone by photo across social media, news, and public web content. While both platforms use facial recognition technology, they are built for entirely different purposes. AnyVision focuses on real-time surveillance and security applications, while facesearching focuses on web-based identity verification. This comparison examines the key differences between these two platforms. For another comparison, see our facesearching vs Cognitec analysis.
Platform Overview
AnyVision's platform is designed for real-time facial recognition in physical environments. Their technology is used to identify persons of interest as they enter casinos, stadiums, banks, and retail stores. The system matches faces from live video feeds against watchlists and sends alerts when a match is found. AnyVision has invested heavily in ethical AI, including features that obscure faces of non-watchlisted individuals to protect privacy. facesearching, by contrast, is a web-based application designed for online identity verification. Users upload a photo and the platform searches across publicly accessible web content to find where that face appears on social media, news sites, and other platforms. The focus is on web-scale discovery rather than real-time physical surveillance. Visit the facesearching search page to see how it works.
Accuracy and Performance
AnyVision's facial recognition algorithms are optimized for real-time video surveillance — matching faces from live camera feeds against watchlists with high accuracy despite varying lighting conditions, angles, and partial occlusions. The company has demonstrated strong performance in NIST FRVT benchmarks. facesearching is optimized for web-scale facial recognition across heterogeneous public images. The accuracy of a facesearching search depends on the quality of the uploaded photo and the availability of matching images on the web. The platform is designed to surface relevant, contextual results that help users make informed decisions about identity verification. For a detailed discussion of accuracy, see our guide to face search technology accuracy.
Speed and Deployment Model
AnyVision's platform is deployed on-premises or in private cloud environments, with real-time processing of video feeds. The system is designed for sub-second matching against watchlists to enable immediate security responses. Deployment requires hardware installation, camera integration, and network configuration. facesearching operates entirely in the cloud, with no hardware installation or infrastructure required. Users simply visit a website, upload a photo, and receive results in under 60 seconds. The speed difference reflects the fundamentally different use cases: real-time physical security versus web-based identity verification.
Pricing and Accessibility
AnyVision operates on an enterprise licensing model with pricing negotiated on a per-deployment basis. Costs include software licensing, hardware, installation, and ongoing maintenance. Total cost of ownership can run into the hundreds of thousands of dollars annually. facesearching offers transparent consumer pricing: $2 for a single search, $29 for the Starter plan, and $79 for the Pro plan. There are no setup fees, no hardware requirements, and no ongoing maintenance costs. The price difference reflects the different target markets: AnyVision sells to enterprises with physical security needs, while facesearching sells to individuals and businesses needing web-based identity verification.
Use Cases and Target Audience
AnyVision's target audience includes:
- Casinos and gaming establishments monitoring for banned patrons
- Stadiums and event venues screening for persons of interest
- Banks and financial institutions enhancing physical security
- Retail chains preventing organized retail crime
- Corporate campuses managing access control
facesearching's target audience includes:
- Individuals verifying online dating matches and social media contacts
- Small businesses screening freelancers, job applicants, and business partners
- HR professionals conducting background verification on candidates
- Journalists investigating sources and verifying identities
- Online marketplace users verifying buyers and sellers
- Anyone who needs to verify an identity using publicly available web content
Privacy and Ethical Considerations
AnyVision has made significant investments in ethical AI, including features that automatically blur faces of non-watchlisted individuals to protect privacy. However, the very nature of real-time surveillance raises privacy concerns that have led to public debate and regulatory scrutiny. facesearching takes a fundamentally different approach: it searches only publicly available web content, deletes uploaded photos immediately after each search, and never maintains a persistent facial recognition database. The platform does not store biometric data, and users control what they search. For more on privacy, see our face search privacy FAQ.
AnyVision protects physical spaces with real-time facial recognition. facesearching protects online interactions with web-based identity verification. Both enhance security, but in completely different domains.
Which Should You Choose?
For most people, the choice is clear. If you are a casino operator, stadium security manager, or bank security director who needs real-time facial recognition for physical security, AnyVision provides the specialized platform you need. If you are an individual, business owner, HR professional, or journalist who needs to verify identities through web-based face search, facesearching provides the complete application you need — affordable, accessible, and privacy-focused. The two platforms are not competitors; they address different security needs in different domains. Start a search at facesearching.com.